中国加入WTO出版业面临的机遇和挑战

On the Opportunities and Challenges Facing the Publishing Industry after China's Entry of WTO

加入WTO后,我国经济与世界经济进一步融合,这给出版业发展带来了前所未有的机遇,同时也因为国外大出版集团的抢占市场使出版业面临严峻的考验。因此出版社要加大力度转变经营机制,提高经营管理水平,实现人才、资金、经营的优化组合,最终提高在国际市场的竞争力。

After China's entry of WTO, our economy having further mingled with the world's economy, has brought our publishing industry un-precedent opportunities and also severe challenges because of markets seizure by powerful foreign counterparts, Thus, the publishing industry should double their efforts to change the managerial mechanism, enhance the management levels and combine excellently talents, capital and management in order to eventually raise our competitive abilities in the international markets.