房地产企业品牌创建误区浅析

A Brief Analysis on the Mistakes of Establishing the Trademark of the Real Estate Business

创建房地产品牌已成为房地产企业应对市场竞争的重要举措.房地产企业在品牌创建过程中应正确认识品牌和品牌创建的规律,克服各种误区.

Establishing the trademark has become an important way for the real estate business to cope with the competition in the market. During the process, the real estate business should know the trademark and its establishing rules accurately, and overcome various mistakes.