高校大学生网络舆情现状分析及对策研究——以浙江农林大学为例

Analysis on the Current Condition of College Students' Network Public Opinions and Countermeasures——Take Zhejiang A&F University as an Example

高校网络舆情对大学生思想和行为的影响较大,所以,如何实现高校网络舆情对大学生的正能量引导,发挥其积极作用,显得尤为迫切和重要。基于对浙江农林大学大学生网络舆情的现状进行调研分析,可知大学生在求学时期,因特有的个性和思想发展,在网络舆情方面有价值判断能力模糊、网络自律差、网络从众心理强、上网追求"新奇刺激"等问题。针对这些问题,高校管理者和教育者加强大学生理性思维能力的培养,避免盲目跟风,加强大学生网络空间社会责任感的培养,发挥"网络意见领袖"舆论正能量引导的作用,强化大学生思想政治理论的教育,引导大学生获取正确的主流信息,高校要加强对大学生网络舆论监管的力度。

College students' network public opinions have a heavy influence on the students' thinking and behavior. According to the research and analysis on the current condition of college students' network public opinions of Zhejiang A&F University,we can see that during the learning period,because of the characteristics and mental development,they are weak in network self-discipline,tend to follow others,and pursuit novelty and stimulation.To resolve these problems,the educators and managers in colleges should strengthen college students' rational thinking ability and the responsibility of cyberspace,exert the guide function of public opinions,strengthen ideological and political education,guide the stndents to obtain the mainstream information correctly. Colleges should pay more attention to the management of college students' network public opinions.