互联网+时代电子商务专业建设的思考——以山西省高职院校电子商务专业建设为例

Reflections on the Construction of E-commerce in the Internet + Times——Taking the Construction of E-commerce Specialty in Higher Vocational Colleges of Shan Xi Province as an Example

在国家大力推进信息化和工业化融合的背景下,我国各行各业加快信息化建设步伐,电子商务专业应用需求日益强劲。尤其是"互联网+"思维的普及、工业4.0与中国制造2025趋势的到来、"大众创业、万众创新"理念的提出,使得工业革命已不仅是技术上的革命,更多体现在产业模式上的革命。在互联网和科技快速发展的今天,传统产业模式发生了巨大变化,无论是传统零售产业,还是其他相关行业,都试图在已有的信息化建设基础之上,加大变革的力度。在这样的背景下,山西省作为一个物流大省,正值转型跨越的关键时期,物流行业和电商行业也在加速转型升级,电子商务的内涵和定位也随即发生根本性变化。秉承国家宏观产业政策及区域经济发展趋势,贴合产业需求,面向当今人才需求结构与现状,高职院校如何进行电子商务专业建设,力求构建更加完善的专业群体系,成为每一所高职院校思考的重点。文中基于互联网+时代特征,以山西省高职院校电子商务专业建设为例,提出了对高职院校电子商务专业建设的几点思考。

In the context of the country's efforts to promote the integration of information and industrialization,China's various industries have accelerated the pace of information construction,the growing demand for E-commerce applications,especially the popularity of 'Internet + 'thinking,industrial 4. 0 and China's manufacturing trend of 2025. The idea of 'public entrepreneurship and innovation'makes the industrial revolution not only a technological revolution,but also a revolution in the industrial model. In the rapid development of the Internet and technology today,the traditional industrial model has undergone tremendous changes,whether it is the traditional retail industry,or other related industries,are trying to build on the basis of information technology,increase the intensity of change. In this context,Shan Xi Province as a logistics province,when the transition period of the critical period,the logistics industry and the electricity industry is also accelerating the transformation and upgrading,E-commerce connotation and positioning also immediately a fundamental change. Adhering to the national macro industry policy and regional economic development trend,fit the industry demand for the current needs of talent structure,how to carry out E-commerce professional construction,and strive to build a more complete professional group system,as every higher vocational The focus of thinking. Based on the characteristics of the Internet and the times,this paper puts forward some suggestions on the construction of E-commerce specialty in higher vocational colleges,taking the construction of E-commerce specialty in Shan Xi higher vocational colleges as an example.