摘要
彩信开通、彩屏风行,随着短信经济的繁荣,多媒体短信(MMS)这一短信升级版增值服务,近来日益引起各方的关注。购买彩信手机,享受彩信在视觉、听觉和信息沟通上的全新感受,正成为一种新的时尚。多媒体短信被业界公认为GPRS和3G市场启动与发展的关键推动力,MMS的开通。必将引发运营商、设备商、手机终端制造商、内容提供商等一系列产业链的大变局。彩信手机随着移动运营商开通彩信业务而成为市场的新宠,成为手机高端市场最畅销的产品,群雄逐鹿彩信手机,手机终端的产品种类不断增多。伴随现有移动通信服务种类与范围的不断扩大,多媒体短信将成为移动通信业务发展的新趋势,也正逐渐成为移动信息业商家增值业务领域一个强劲的利润增长点。专家认为,2003年是多媒体短信的发展年,2005年将真正进入多媒体短信时代。
From appearing to being popular, the new value-added service of MMS has gained more and more attention from all parts. Buying MMS handsets and enjoying new senses in seeing, hearing and communicating of MMS has become a fashion. Also MMS is generally regarded as the impetus to market starting and developing of GPRS and 3G. MMS will bring great changes to the industrial chain of carrier, equipment manufacturer, content provider and other related. As mobile communications service type becomes more various and the services cover more areas, MMS may become the developing trend for mobile communications. It is increasingly becoming the profit-added point as well. According to judgment from many experts, 2003 is the developing year for MMS and in 2005 MMS Era will come forth.
出处
《中国电信业》
2003年第10期22-24,共3页
China Telecommunications Trade