盐业营销创新研究

Research on Innovation of Marketing in the Salt Industry

分析了我国盐业现状,讨论了我国盐业企业市场营销和营销创新方面存在的几个问题,进而提出推进我国盐业企业营销创新的若干建议。

The paper analyzes the present situation o f salt industry in China,discusses several problems about marketing and innovati on of marketing existng in the salt enterprises in China,and gives some advices on innovation of marketing existing in the salt enterprises in China.