中美大学生风险知觉比较研究

Comparative Research about Chinese and American College Students' Perception of Risk

本研究采用排序的方法 ,60名被试分两组对大、小两种期望值 ,不同风险来源、不同风险水平的抽彩结果的备择方案进行偏爱排序 ,以此来探讨决策者的风险偏爱的模式以及与美国决策者之间的差异。

This research adopts the means that sixty informants are divided into two groups and according to high and low expectation,different sources of risk,and reserve schemes about results of raffle of different risk levels,their preferences are sorted.It is discovered that (1) preferred mode of risk is mainly single summit mode.(2) different sources of risk have little notable influence upon preference of risk.(3)Chinese and American deciders show some differences in non-preference of fixed benefits and high risks.