上海市体育产业比较优势与布局模式研究

Study of Comparative Superiority and Model of Overall Arrangement of Sports Industry in Shanghai Municipality

从经济学理论角度出发,阐述了上海市体育产业资源的比较优势,即生产要素、经济水平、区位、市场及政策优势。提出布局模式:优先发展体育健身娱乐业和体育竞赛表演业;扶持体育场地服务业、体育经纪业和体育金融保险业的发展;限制体育用品制造业、体育培训业和建筑业的发展等,形成合理的体育产业发展序列和结构。

From the theoretical visualangle of economy, the author has expounded the comparative superiority of sports industry resources in Shanghai municipality, i.e. that of the productive key elements, economic level, the position occupied in a region, market and policies. Meanwhile he has set forth the model of overall arrangement and some viewpoints such as giving priority to the development of the industries of both sports fitness amusement and competitive performance, giving aid to the development of the industries of sports facility and playground services, sports agency and sports financial insurance, restricting the development of the sports goods manufacture, sports training and architecture etc., so as to form the rational developmental order and structure of sports industry.