企业文化建设的认识与思考

Recognition and Consideration of Enterprises' Culture Construction

从企业文化基本内容入手,诠释了企业文化的意义、功能及内容,并从诸多知名企业的实践经验和启示中提出了6个方面的建设优秀企业文化的方法与策略,通过对我国企业文化建设存在的若干问题的分析,阐述了加强企业文化建设的重要性与紧迫性,进一步明确了企业文化的重要作用。

Starting from the basic contents of enterprise culture, this paper describes the significance, functions and contents of enterprise culture, puts forward some methods and tactics of constructing excellent enterprise culture and, through analysis on the problems existing in the construction of our country's enterprise culture, discusses on the importance and urgency of strengthening enterprise culture.