企业二次创业的战略转变:从实体经营到虚拟经营

The strategic transform of the enterprise second pioneering effort:from physical operating to virtual operating

电力技术与工业技术对应的是实体经营,虚拟技术与信息技术对应的是虚拟经营。面对个性化互动式的微观供求市场,企业二次创业可以借鉴虚拟经营这种运作模式的思路,实现从追求企业规模经济的实体经营向以内敛借力与契约经营为特征的旨在追求企业与顾客双重规模经济的虚拟经营的战略转变。

As electricity technology and industry technology corresponding with physical operating, virtual technology and information technology corresponding with virtual operating. Facing the individual and reciprocal microcosmic market, the enterprise second pioneering effort ought to use the experience of physical operating model, and realize the strategic transform from physical operating which seek supplyside economic of scale to virtual operating, its characteristics are have the aid of out source and contract, and seek supplyside and demandside economic of scale.