一个文本挖掘方法在扩展的电子商务系统中的应用

The Attempt of Data Mining Method for Customer Clustering in E-commerce System

数据挖掘技术是电子商务系统不可缺少的重要工具,两者的结合具有长远的发展前途。初探了将一种基于SOM的文本聚类方法应用于一个扩展的电子商务系统的方法,使之用来进行注册客户的聚类挖掘,有利于充分利用网络资源,提高网络系统的使用效率。

Data mining technology is an indispensability tool for E-commerce system,the combination has a long-term future.We apply a SOM-based method for clustering into an extended E-commerce system,which can cluster the registered customer,and it is beneficial to utilize the network resource, and will improve the application efficiency of the system.