摘要
随着新一代专业搜索引擎成为人们使用的主要网络服务,为中小企业开展网络营销提供了更好的机会———面向搜索引擎开展网络营销,其主要策略包括做好面向搜索引擎的网站及网页优化设计;搞好面向搜索引擎的网站推广工作;面向搜索引擎发布关键词广告、通过搜索引擎获取企业所需信息等。
With new generation of specific explorer becoming main network service of users and providing better service for network marketing of small and medium-sized enterprises, the main strategy is to make better web site design and optimization of enterprises, is to promote web site of the network, and is to place advertisement and is to get information that the enterprises need and so on
出处
《重庆工商大学学报(社会科学版)》
2003年第5期56-58,共3页
Journal of Chongqing Technology and Business University:Social Science Edition
关键词
中小企业
搜索引擎
网络营销
small and medium-sized enterprise
explorer
network marketing