论中小企业的国际化经营道路

MSE's Way to Internationalization

为了寻求经营机会、保护和扩大原有市场、克服贸易壁垒、追求优惠政策和获取技术 ,走国际化经营之路已成为中小企业的战略选择。目前中小企业已成为我国企业国际化经营的一个重要组成部分 ,直接影响到我国开放型经济战略的实现。文章阐述了中小企业国际化经营的客观必然性 。

Internationalization is a way for MSEs to catch opportunity, protect and expand marketing, etc. Nowadays, ESMs have become an integrate part of enterprises run by the government, and are of direct importance to the realization of our open e conomic strategies. The paper discovers the necessity of MSE's internationalizat ion, and analyzes its marketing stratagems and ways.