摘要
本文简要介绍了价值链理论、基本框架和分析方法,并结合钢铁企业实例,对企业进行了内部成本分析、差异化分析和行业价值链分析,旨在帮助企业获取竞争优势。
This paper provides a concise introduction of the fundamental framework and the analytical methodology of the value-chain theory, which may assist the enterprise to gain the advantage in the competition through demonstrating the internal cost analysis,the difference analysis and the industry-value-chain analysis.
出处
《中国地质大学学报(社会科学版)》
2003年第6期28-31,共4页
Journal of China University of Geosciences(Social Sciences Edition)
关键词
价值链
成本
差异化
竞争优势
value-chain
cost
difference
competitive advantage