摘要
随着中国加入WTO,零售业将成为完全开放的行业,国外零售企业将以更大规模进入中国零售企业市场,这将对国内零售业造成一定的冲击,怎样面对挑战,如何把握机遇,提高零售业的竞争力,是每个零售企业必须回答的紧迫问题。通过把分析我国零售业发展现状,分别指出我国零售企业面临的挑战和机遇,这些将为我国零售企业的改革和创新提供有价值的参考。
With China affiliating the WTO, The retail trade will become completely liberal profession, abroad retail will enter the Chinese retail trade, How to hold the opportunity, and how face the challenge, Increase the retail trade's international competition ability, is each retail enterprise must answer problem. Chinese retail business will confront with new opportunities and challenges. This essay point out the present condition of retail trade, retail enterprises face challenge and opportunity, I hope this essay can offer you some reference about company reform and renewal.
出处
《哈尔滨商业大学学报(社会科学版)》
2003年第6期45-49,共5页
Journal of Harbin University of Commerce:Social Science Edition
基金
国家社会科学基金项目<我国零售业发展与管理问题研究>的课题的一部分(课题批准号:201020)。