电子商业影响下社区商业空间发展趋势及策略分析

Development trend and strategy of community commercial space under the influence of electronic commerce

社区商业作为我国现阶段商业结构中的重要组成部分,对于促进社区融合、引导邻里交往和激发社区活力都起到十分重要的作用。然而电子商业的兴起对传统的居住社区商业发展带来了巨大的影响。本文以电子商业冲击下社区商业的空间变化为线索,描述电子商业对社区商业空间的具体影响,分析社区商业现有的问题,从而提出相对应的发展策略。

As the important part of current business structure of China, Community business play a key role in promote community integration, guiding the neighborhood communication and stimulating community energy. But the development of e-commerce have an obvious influence in traditional community business. This thesis was based on the change of community business room lead by e-commerce, describe the specific impact of e-commerce on community commercial space, analysis the existing problems in community business and proposed the relative development strategy.