网络营销中的信息分析

Information analysis under the network marketing

网络营销作为企业网络化运作最为充分和有效的一种营销方式,为我国的企业发展带来了机遇。文章基于迅速发展的互联网技术,分析了网络信息在网络营销中的优势以及网络营销中信息分析的必要性、步骤、方法。

As one of the most effective marketing model in enterprises' network operation, network marketing has brought an opportunity for the enterprises' growth in China. Based on the spurt of China's Internet technology, this article analyses the advantage of the network information and necessity, procedure and method of the information analysis under the network marketing.