从体验经济看图书宣传工作

本文从体验经济时代的消费行为特征出发 ,分析了体验经济时代的图书宣传策略 ,并结合当代图书馆的多方位功能 ,指出图书馆将成为图书宣传的重要阵地 。

Based on characters of consumption in experience economy age,this article analyzes strategies for book propagandizing, with more functions of modern library,points out that library will become an important stage for book propagandizing and put forwards a series of approaches on this subject.