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供应链双渠道冲突与协调问题研究

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摘要 随着科技高速发展,互联网的普及,很多的传统分销模式逐步以电子商务模式来代替,本文在分析国内外对于供应链双渠道冲突与协调问题研究的基础上,开展对于企业分销渠道竞争中的多方面引起的冲突问题,对于这些问题的详细分析的基础上给出了协调这些渠道冲突的解决方法。
机构地区 青岛大学商学院
出处 《现代国企研究》 2018年第8期87-87,共1页 Modern SOE Research
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