跨文化传播中的“文化中心主义”障碍及其超越

Obstacles and Transcendence of “Cultural Centralism”in the Intercultural Communication

本文认为,文化中心主义对跨文化传播的影响表现在文化优越感、文化自卑感和文化无意识三个方面。在文化中心主义基础上产生的文化霸权主义从文化输出、文化输入及话语权三个方面阻碍了跨文化传播。在对上述障碍进行剖析之后,文章提出要在'天下'观念之下,构建跨文化传播的理想模式,即实现'文化贯通'。

This essay believes that the influence of cultural centralism on intercultural communication is manifested in three aspects:cultural superiority,cultural inferiority and cultural unconsciousness.Cultural hegemonism,which is based on cultural centralism,hinders intercultural communication in three ways:cultural output,cultural input and discourse power.After analyzing these obstacles,the essay puts forward that the ideal model of intercultural communication should be constructed under the concept of'Tian Xia',that is to say,to achieve'cultural integration'.