不确定性情境下决策主体认知适应性研究的范式探索

The Exploration of Research Pattern of DecisionMaking Subject's Cognitive Adaptability under Uncertain Situation

本文基于不确定性的环境假设与有限理性的人性假设,在解读主题概念的哲学内涵和现实理解基础上,构建了以认知图式等理论为认知基础和CAS与广义进化论隐喻为理论基础的研究框架,深刻挖掘认知要素在行为决策中的主导作用,旨在通过决策研究范式的创新探索为决策主体在变幻莫测的复杂情境中提高决策行为的科学性、有效性提供一些有益启示和借鉴意义。

Based on bounded rationality and uncertain environmental assumption, by way of the realistic understanding and philosophic connotation of theme concept, this paper has constructed the logic framework which takes cognitive schema theory as cognitive base, as well as complex adaptive system theory and theory of evolution metaphor as theoretical base. This paper has probed deeply the leading role of the cognitive element in behavioral decision- making. This paper aims at offering some enlightenment and helpful meanings through the innovative exploration of the decision-making research for improvement of the decision-making behavior validity, where decision-making subject under the changeable complicated situation.