摘要
文章提出了在设计B2C网站时应重视的查找机制和浏览机制,并给出详细的阐述,最后以iPhone App Store网站为例,就查找与浏览两方面给出了详细的修改建议,经用户测试在查找机制和浏览机制的指导下,网站更加易用,符合用户使用习惯,并提升了用户使用效率。
This paper raises two interaction mechanisms of searching and browsing which should be valued in B2C website design, more details are given in this paper to demonstrate the mechanisms. Then the website ofiPhone App Store, used as an example, shows how the searching and browsing mechanisms can be used to improve the website. The user’s testing result shows that the new website, which is revised according to the browsing and searching mechanisms, is easy to be used and better to be improved the efficiency of the users.
