摘要
河南土特产产品的发展目前处在一个瓶颈期,如何突破发展中遇到的问题,是本文研究的重点。文章分析了河南土特产目前的现状,以及土特产包装设计方面存在的问题。论述了河南土特产如何进行品牌化的推广,提出怎样去改进包装设计,促使土特产包装朝着健康良性的可持续发展道路前行。
The paper focuses on how to overcome the problems encountered in the present Henan Local Products development period which is now at a bottleneck.With the analysis of Henan Local Products' current situation,the problems arising in packing design,and how to promote Henan Local Products brand as well,the article puts forward how to improve the packing design towards a sound and sustainable development.
关键词
河南土特产
品牌
包装设计
Henan Local Products
Brand
Packaging Design
