摘要
作为设计王国的意大利,将设计中所包含的艺术与商业成分发挥到了极致。设计不仅被赋予了文化意义,同时也能因为其高附加值而在商业上获得巨大成功。文章通过研究意大利商业化设计的方法及运作方式,分析意大利家居品牌如何通过设计提高产品附加值,探讨提高产品附加值的新方法。
As the kingdom of design,Italy maximizes the elements of arts and commerce in design.Design is not only endowed the cultural significance,but also get great success in the commercial field because of the added value of design.Essay analyses that how Italian household brands improve the added value of products according to design method by studying the commercial operation of Italy,and explores new approaches of improving added value of products.
关键词
附加值
设计方法
文化
Added Value,Design Methods,Culture
