摘要
依据下意识的相关概念对日常生活中的下意识行为进行分类,并在行为分类基础上提出每类下意识行为对设计的参考价值,即通过对下意识行为的研究,发掘用户的隐性需求,将设计导向用户心智模型,并赋予设计情感,最终实现设计体验的升华。
Through analyzing the concept of subconscious behavior, based on the classification of behavior this paper puts forward the value of subconscious behavior for design,which is that through the study on subconscious behavior, to discover the user's implicit demand , lead design to users’ mental models and giving emotion to design, and finally realize the sublimation of design experience.
关键词
下意识行为
隐性需求
心智模型
情感化
Subconscious Behavior, Latent Needs, Mental Models, Emotional Design
