摘要
游戏化是未来趋势,将游戏化设计融入到非游戏内容中是机遇也是挑战。文章通过对国内外案例分析,探讨了如何将游戏化设计思路引进企业发展战略中,分析了将游戏化设计应用的实践意义。
Gamificaiton is the new future. Applying gamification into other non-game contents is a great opportunity but also a challenge. Based on case studies, this article discusses how to employ game design thinking into development strategy and fully analyses the practical meaning of gamification.
关键词
游戏化
企业
设计
应用
Gamificaiton, Enterprise, Design, Application
