摘要
数字化时代,电视"媒介之王"的地位面临巨大的挑战,作为电视节目主体的电视新闻更是首当其冲。目前,各电视台都在为打破新媒体的困局而努力,积极寻求与新媒体有机结合的"成功之路",阐述电视新闻与新媒体的博弈关系,以及电视新闻在新媒体环境下的发展策略。
In digital times,“the king of media”---TV faces to a huge challenge,TV News is the first to bear the brunt as the main part of TV.Nowadays,every TV station tries its best to break the predicament of the new media and energetically to search a “Way to Success” which combines with new media perfectly.This article will discuss the relationship between the TV News and the new media's game ,as well as the developing Strate-gy of TV News in the environment of new media.
出处
《中国有线电视》
2014年第10期1144-1146,共3页
China Digital Cable TV
