摘要
在三网融合的背景下,海盐华数广电网络有限公司积极开展多种营销,从宣传到服务制定针对农村市场的营销措施,拓展当地的农村市场,大力发展广电增值业务,取得较好效果。
In the context of triple play , Haiyan Wasu radio and television network Co .Ltd actively carry out a variety of marketing tools , from propaganda to services , the formulation for the rural market marketing , expand the local rural market , developing radio and TV value-added service , to achieve better results .
出处
《中国有线电视》
2015年第1期10-12,共3页
China Digital Cable TV
关键词
营销
手段
农村市场
增值业务
marketing
methods
rural market
value added service
