广电行业VoIP业务发展分析

Analysis of Business Development in the VoIP Broadcast and Television Industry

三网融合推进广电和电信业务的双向化发展,在这种形势下,广电面临巨大的压力,以现有的数字电视、数据业务无法与电信抗衡,因此广电应借助三网融合之势(政策的准入)加快对通信业务的渗透,结合有线网络的实际情况,推动现有业务模式的转变,实现视频、数据、语音等多业务融合。阐述并分析了Vo IP主流协议与广电Vo IP业务的现状,对Vo IP业务系统的规划建设、业务场景、业务发展、实施规划等提出了思路,期望在业内展开探讨。

During a strong promotion of triple network integration , the two-way business development between broadcast and television industry and telecommunications services will be done more deeply .Under this situa-tion, we are facing enormous pressure from our existing radio , television and data services which can not com-pete with telecommunications .We should , taking advantage of this triple network integration ( with the permis-sion of policies ) , accelerate the penetration of communications services , combine our practical situation in the wire network , choose our own developmental pathway , promote a transformation from the existing business model, carry out multimedia services, and integrate video, data, voice with other services.In this paper, we analyzed the VoIP mainstream protocols and current situation , and we proposed many business ideas to build the broadcasting industry , VoIP business systems , business scenarios , business development and implementa-tion, offering a platform to be discussed by people from the same industry .