广播电视台助推加快构建“四众”“创客经济”新模式的实践与思考

Practice and Thinking of the Speeding- up Construction from the City Television of the New Mode of “Four- Altogether”and the “Innovational Economy”

"大众创业、万众创新"是时下中国最热词语之一,广电媒体在"创客经济"潮涌中也应尽媒体之责,有所作为。盐城广播电视台通过助推加快构建"四众""创客经济"新模式的实践,谈及如何创新解读众创、众包、众扶、众筹,如何增强"四众""创客经济"报道的吸引力和穿透力,如何运用大型活动进行引领等既具操作性又具启发性的思考。

'Mass entrepreneurship and multitude innovation'is one of today's hottest words in the present-day China. How and what kind of actions the radio and television media should react during an 'innovational economic'tide? Through boosting the construction of 'Four- Altogether 'and the practice of an ' innovational economic'new mode,this article talks about how to creatively unscramble the mass entrepreneurship,the crowd- outsourcing,crowd- supporting and the crowdfunding,about how to enhance the reported attraction and penetration of the 'Four- Altogether'and the' innovational economy ',and the ways of using large activities to guide more practicable and more practical thinking.