网络健康信息搜寻行为研究

Study of the Web Health Information Searching Behavior

采用网络问卷形式调查并分析网络健康信息搜寻行为的影响因素,结果显示性别、学历、专业、工作环境因素对网络健康信息搜寻行为有较大影响,社会环境因素影响公众对其网络健康信息搜寻最为显著。

The paper analyzes the factors affecting the Web Health Information Searching Behavior(WHISB)by conducting an online questionnaire investigation.And the result shows that gender,education background,profession and factor within work environment pose great influence on the WHISB,while the factors within social environment pose most significant influence on such behavior.