云南发展“会展经济”的战略构想

THE STRATEGY SPECULATION OF DEVELOPING“MICE ECONOMY ”TO YUNNAN PROVINCE

会展经济,在云南社会经济的发展过程中有着十分重要的意义,云南应该尽快、尽早制定相应的发展对策。首先应深刻地认识到发展会展经济对云南具有十分重要的战略意义,与此同时成立相应的领导机构,同时制定合理的发展目标,并按照会展发展的原则和云南发展会展经济的步骤逐步实施。

MICE as economic form with very obviously connecting effect ion,have a very important meaning on the developing of society economy.So Yunnan Province government should establish homologous developing strategy.This issue analysis the influence of MICE economy to Yunnan Province,also puts forward the strategy speculation:the thought guides、the target of developments、contentsthe mechanism of movement 、the stage of development of developing MICE economy.