摘要
逆向物流是物流管理的一个新的领域,已经引起理论界和企业界越来越多的关注。逆向物流可以降低企业成本,提高顾客满意度,并最终提升企业的竞争力,这对我国企业实践具有重要意义。
As one of the new areas in SCM, reverse logistics has been paid more and more attention in the circle of scholars and enterprisers. Reverse logistics can lower the costs and raise the customers' satisfactions to promote the core competence of an enterprise. So reverse logistics and its integration is very important to the enterprises in China.
出处
《苏州科技学院学报（社会科学版）》
2003年第4期18-21,共4页
Journal of University of Science and Technology of Suzhou:Social Science
关键词
逆向物流
物流管理
企业成本
市场竞争力
forward logistics
reverse logistics
forward supplychain
reverse supply chain
