摘要
本文采用演化博弈,建立了医院和患者对医疗APP选择行为的演化博弈,分析了演化路径、演化均衡和演化行为影响因素,使用Matlab进行仿真。研究发现,APP开发成本和患者使用附加成本等因素影响演化结果。并且结合实际给出建议,使得博弈结果朝着双方有利的方向发展。
Based on evolutionary game theory,an evolutionary game model is built that is hospitals and patients behavior on medical APP.Analysis of evolutionary path,evolutionary equilibrium,influencing factors are given by doing simulation with Matlab.The result suggests that costs of APP development and Additional costs affect the evolution results.Finally,some advices are proposed to make result develop towards a win-win situation.
出处
《中国管理科学》
CSSCI
北大核心
2015年第S1期34-40,共7页
Chinese Journal of Management Science
关键词
医疗APP
演化博弈
医院
患者
medical APP
Evolutionary game theory
hospital
patient
