摘要
当前医疗机构面临"行业角色"再定位与"发展战略"再调整压力。在此背景下如何获得组织"资源竞争"优势与"战略竞争"优势显得至关重要。作者介绍了"国家竞争优势理论",重点分析了其对医疗机构面对两种竞争时的启示与价值,以期为身处变革中的医疗同行"如何在竞争中获得竞争优势"提供借鉴与参考。
The medical institutions are currently facing with pressure of industry role changing and development strategy adjusting. So it's very important to obtain competition advantage on resource and strategy. This paper introduces the 'national competitive advantage theory' proposed by the Harvard business school professor Michael porter, and mainly analyzes its enlightenment and value to medical institutions for providing reference on how to obtain competitive advantage in the competition.
出处
《中国医院》
2016年第7期17-20,共4页
Chinese Hospitals
关键词
国家竞争优势理论
钻石模型
竞争战略
医疗卫生
national competitive advantage theory
diamond model
competitive strategy
healthcare