从日本武道俱乐部推广模式浅析我国武术推广及影响因素

A Discussion about Chinese Wushu Promotion and Its Influencing Factors from the Promotion Mode of Japanese Budo Clubs

中国武术与日本武道都起源于古代的生产劳动,都是以搏击为主要技术内容的民族体育运动,代表了各自的民族文化和特点,但其推广发展过程和状况确有很大的差别。本文经过在日本实地调研,运用调查访谈、文献资料、逻辑分析等研究方法,对日本武道俱乐部推广运营模式进行剖析,并与中国武术进行对比,旨在从中汲取经验和教训,更好地为指导我们武术项目的发展提供借鉴。

Chinese wushu(martial arts) and Japanese budo both originated from ancient productive labor. Being each country's national sports with combat as their main technical content, they both represent their respective national cultures and characteristics, but differ widely in the conditions and process of promotion and development. Through a field survey in Japan, this article, by applying survey and interview method, literature and data method, logical analysis method and other research methods, analyzes the promotion and operation mode of Japanese budo clubs and makes a comparison with that of Chinese wushu, aiming at drawing experience and lessons from it and providing a reference for better guiding the development of our wushu events.