摘要
中国汽车后市场逐渐进入人们的视野,中国的汽车后市场也在高速发展之中。目前汽车后市场还存在很多问题。结合中国汽车后市场发展现状,论述服务模式多样化、连锁经营、市场资源整合以及品牌带动将成为中国汽车后市场服务发展的主要趋势。
China automobile aftermarket has gradually come into people’s vision and been developing rapidly. At present there exist many problems in China’s auto aftermarket. Based on the analysis of the present situation of China’s auto aftermarket development,this paper discusses that diversification of service mode,chain operation,integration of market resources and brand drive will become the development trend of aftermarket auto service in China.
出处
《职教与经济研究》
2016年第1期49-53,共5页
Vocational Education and Economy Research
关键词
汽车后市场
服务模式
思考及建议
automobile aftermarket
service model
thoughts and suggestions
