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探究国内上映电影票房的影响因素分析 被引量:3

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摘要 选取2014到2018年每年在大陆上映的票房前50的电影的口碑(以豆瓣评分表示)、首周票房、票价、档期和演员效应这5个因素,采用多元线性回归模型研究其对总票房的影响。研究结果表明,在2014到2018年,口碑、首周票房和演员效应这三个因素在五年内都对电影票房有显著的影响;档期对于电影票房的影响从2017年开始显露;票价对于电影票房的影响从2018年变得不可忽视。
作者 张杉 柳雅琪
出处 《中国电影市场》 2019年第6期36-39,共4页 Chinese Film Market
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