基于网络消费的食用菌生态包装视觉设计研究

Research on Visual Design of Ecological Packaging of Edible Fungi Based on Network Consumption

随着近年来网络技术的迅猛发展,预示着人类社会也进入了数字化的信息时代。通过对网络消费以食用菌为例的生态包装设计理念进行了全面的分析,并对生态包装设计在众多的网络消费者中存在的一些问题和发展的现状,提出了生态包装设计必须与当今信息化时代同步发展。并且从设计的角度对网络购食用菌的包装设计进行了详细的分析。在理论研究的基础上,通过实践中网购食用菌的案例,确定了设计的具体方案,使网络消费的食用菌生态包装视觉设计具有一定的现实意义。

With the rapid development of network technology in recent years, human society has entered the digital information age. In this paper, we analyzed the concept of eco-packaging design based on edible fungi in network consumption, and pointed out that eco-packaging design must develop synchronously with the information age. From the point of view of design, the packaging design of edible fungi purchased online is analyzed in detail. On the basis of theoretical research, through the case of online shopping of edible fungi in practice, the specific design scheme is determined, which makes the visual design of ecological packaging of edible fungi for online consumption have certain practical significance.