互联网+下野生食用菌网络营销创业新途径

Internet + Wild Edible Fungus Network Marketing New Way to Start a Business

电商的兴起完全打破了传统的市场营销基本架构,而互联网+的出现又让电商营销从单一的互联网环境向'互联网与物联网融合且一体化'发展转型。这样就进一步地让食用菌这种传统的农副产品有了全新地增加其商业附加值机会的同时,强化了食用菌销售,特别是野生食用菌销售的'品牌化效应'。让消费者与农户之间的确形成了'无缝式链接',在这个过程中也为借助新业态、新环境有效调整农业产业提出了全新的思路与发展方向。

The emergence of the electricity supplier has completely broken the traditional marketing infrastructure,and the emergence of Internet+has made the transformation of e-commerce marketing from a single Internet environment to the integration and integration of the Internet and the Internet of things.This will further increase the traditional agricultural and sideline products of the mushroom industry,and enhance the sales of edible fungi,especially the sale of edible fungi.The'branding effect'of wild edible fungi sales has indeed formed a'seamless link'between consumers and farmers.In this process,it also puts forward a new idea and development direction for the effective adjustment of agricultural industry with the help of new formats and new environment.