文化背景下山东省灵芝商业化发展情况分析

Analysis on the Development of Commercialization of Ganoderma lucidum in Shandong Province under the Cultural Background

我国山东省是灵芝的故乡,近年来灵芝文化逐渐渗透到我们日常生活的方方面面。根据当前灵芝开发现状,为了能够使灵芝企业实现最大化收益,突出大众体验和参与性,能够将灵芝文化引入商业化产业中,以提升产品附加值,促进文化发展,比如可以建设人物雕塑公园,进一步挖掘灵芝的商业化价值,使之能够更好地服务人类社会。

Shandong Province is the hometown of Ganoderma lucidum.In recent years,G.lucidum culture has gradually penetrated into every aspect of our daily life.According to the current development status of G.lucidum,in order to maximize the benefits of G.lucidum enterprises,highlight the public experience and participation,the G.lucidum culture can be introduced into the commercial industry to enhance the added value of products and promote cultural development,such as the construction of a character sculpture park.Further explore the commercial value of G.lucidum so that it can better serve human society.