第二道数字鸿沟的影响因素研究——基于对大学生的实证分析

The effect factors of the second digital divide—based on positive analysis among the college students

本文以暨南大学在校学生为研究样本进行了问卷调查(N=302),集中探讨了大学生的第二道数字鸿沟——互联网使用水平的影响因素。研究发现,出生地对大学生上网时间有正面的显著影响,即城市的大学生上网时间比非城市的大学生要多,学历虽然对大学生有显著影响,但却是负面的,即学历越低的大学生上网时间越长。而互联网使用满足需求动机对大学生学习、工作相关的互联网使用指数有正面的显著影响。特别的是,互联网使用中的情感因素(对互联网的态度、网络自我效能感)对大学生互联网使用水平(包括上网时间和与学习、工作相关的互联网使用指数)都能产生正面的显著性影响。而父母学历、网络专业知识水平、传统媒体使用满足需求动机对互联网使用水平无显著影响。

Based on a survey on students of Jinan University(N=302),this study focuses on the factors of using of internet———the second digital divide among college students.The survey shows that birth place has great positive effects on the time of using internet among students.The students bored in city have more using time of internet than those are not in city.Though education has great effects on the using level of internet,the direction is negative,which means that the students with less education use more time on internet.And the motivation of internet based on uses and gratification theory has great positive effects on the index of using internet about studying and working.Especially,the sensibility factors of internet using,including the attitude to the internet and the internet self-efficacy,have great positive effects on the using level of internet,including the time of using internet and the index of using internet about studying and working.And the education of college parents,the level of internet knowledge,and the motivation of traditional media based on uses and gratification has no effects on the using level of internet.