消费时代的音乐生产与营销

The Music Producing and Marketing in the Consume Times

后现代的全球性特征为过度发展,时代重心已从艺术生产转移到了艺术消费和市场营销。文章在 广阔的时代背景下阐述了音乐传播学极其现实的社会意义和战略作用,并从历史的角度介绍了音乐传播的学科 发展与构想。

The article looked back the innovative course of Wuhan Conservatory in the new time backdrop, point out that the only way to win the competition is to grasp the time pulse, suit to developing tendency, and search the new increase point of course.