政治环境、战略利益与公司政治行为

Political Environment, Strategic Benefit and Corporate Political Action

任何企业都面临着复杂的社会环境,其中一个重要的因素是政府政策的不确定性。政治环境对企业的战略利益产生巨大影响,越来越多的企业认识到积极地参与政府进程能够降低政治环境的不确定性,赢得竞争优势。基于这种认识,自20世纪70年代以来,公司政治行为显著增长。从商业战略理论出发,将政府变量引入五种竞争力模型中,并对西方公司的政治战略进行简要介绍。

Every company is located in a complicated social environment, among which is the uncertainty of government's policies. Political environment has important influences on a company's strategic benefit. More and more enterprises have come to realize that participating in the government process can reduce the uncertainty of policies and gain competitive advantage compared to their competitors. Based on this knowledge, corporate political actions increased rapidly since 1970s. Base on Porter's strategic management theory, this paper puts the government into his famous five forces and introduce the corporate political action in the west.