摘要
在数据挖掘技术的基础上结合目前移动通讯业激烈竞争的现状,提出了基于SASEnterpriseMiner数据挖掘平台的客户流失管理解决方案,以提高客户流失管理的科学性、最大限度地降低客户流失率、保持移动通讯企业的核心资源、增强移动通讯企业市场竞争力。
Combing with technologies of Data mining and th e situation of fierce competition in telecommunications,a solution for churn mana gement based on SAS Enterprise Miner is put forwarded in order to make churn m anagement more scientific,lower the rate of churn,retain the core resource of telecommunication company and lift the capability of market competition.
出处
《计算机工程与应用》
CSCD
北大核心
2004年第1期215-219,共5页
Computer Engineering and Applications
