摘要
本文以非旅游书目中的《文化苦旅》为例,分析了书中所涉及的旅游地信息,指出《文 化苦旅》树立了人文山水类的旅游地形象,并提出了如何运用非旅游书目来树立旅游地形象的建议。
Taking Cultural Odyssey, one of the non-tourism-themed books, as an example, the paper analyzes the cited information of tourism destinations, points out that Cultural Odyssey established a humane and landscape image of tourist destinations, and puts forwards some suggestions for establishing tourist destination image by using non-tourism-themed books.
出处
《旅游科学》
2003年第3期41-43,共3页
Tourism Science
关键词
非旅游书目
文化苦旅
旅游地形象
non-tourism-themed book
Cultural Odyssey
tourism destination image
