摘要
从企业战略管理理论的发展历史及演变过程出发,将企业战略管理理论的产生与发展分为早期战略思想、传统战略理论、竞争战略理论及动态竞争战略理论等四个阶段,并分析了每个阶段的理论基础及特点,指出这一过程是动态的,是不断重复和更新的,企业管理者要以此为依据,进行动态企业战略管理研究。
This thesis bases on the history and development of corporation strategy management theory,and divides it into four stages:early stage strategy thinking,traditional strategy theory,competitive strategy theory and dynamic competition theory.It also analyses the theory basis and characteristic of each stage and points out that the process is dynamic and reduplicate and changeable.Corporation manager should do research of dynamic corporation strategy management based on it.
出处
《吉首大学学报(社会科学版)》
2004年第1期90-93,共4页
Journal of Jishou University(Social Sciences)
关键词
企业战略
战略管理
动态竞争
corporation strategy
strategy management
dynamic competition