评价和选择合适中间商的模型

The Model of Evaluating and Selecting the Appropriate Agent

企业如何在市场上众多的中间商当中选择最为合适的一家一直是困扰企业的一个难题。通常的做法是根据经验收集一些资料加以评判,这种做法无法保证科学、准确地对中间商进行选择。运用主成分分析法,构造了一个数学模型,对各候选中间商进行评价,从而挑选出最合适的作为合作伙伴。该模型的建立在一定程度上能帮助企业更为客现地选择中间商。

How to select a most appropriate agent from so many agents in the market is a very diffcult problem which puzzles the enterprises for a long time. Normally, it s judged by gathering a number of information in experience. But it is inaccurate and unscientific. This article apply the analysis of primary component to construct a mathematics model, which is to evaluate and select the most appropriate agent as the collaborator. The establishment of the model can help enterprise to select the agent objectively to a degree.