国外零售商店选址技巧和程序分析被引量：1

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摘要中国的零售商在商店选址的方面大多依赖经验 ,很少进行定量的分析。本文就这一问题对国外几十年来发展的零售商店选址的六大技巧进行了简单的介绍 ,并对零售商店的选址过程从战略角度进行了分析。

作者高辉

机构地区暨南大学管理学院

出处《商讯（商业经济文荟）》北大核心 2004年第2期57-59,共3页

关键词零售选址技巧选址战略

参考文献7

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商讯（商业经济文荟）

2004年第2期

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