湘研牌湘辣系列辣椒品种推广模式研究

Studies on the Extension Model for the Xiangla Hot Pepper Variety Series of 'Xiangyan' Brand

随着社会主义市场经济体制的建立,中国蔬菜品种市场化推广体系已经形成,育、繁、推、销一体化企业推广模式正处在探索之中。隆平高科湘研蔬菜种苗分公司在蔬菜品种推广中创建了科学、规划、与中国实情相适应的蔬菜新品种推广模式。文章以湘研牌湘辣系列辣椒品种的推广为题材,总结和探讨了其推广模式的构成及其运作机理和推广过程中取得的绩效。

With the establishment of orient-market economy system of socialism, orient-market extension system for vegetable seeds in China have been developed. A scientific and normative extension model for vegetable seeds was set up by seed enterprise of Xiangyan Vegetable Seed Branch, Longping High-Tech. Company Ltd., and this model was very suitable to the situation of China. Extension model for Xiangla variety series of Xiangyan brand hot pepper, its operation mechanism and achievement were studied in this paper.